The Introduction to PR on 15 and 16 July will mark the end of an extremely well-received Spring/Summer 2008 training programme. With plenty of ‘fully-booked’ sessions this season, it would be prudent to book them as early as possible. Below is a taster of some new workshops you can expect.
*Sneak preview* - new workshops
Introduction to non-profit
This course is designed for those working in the charity sectors who want to gain an insight into public relations. It includes a basic introduction to some of the sector specific PR requirements and communications tactics – planning and creativity on a budget, case studies, campaigning and working with celebrities. Delegates will have a basic understanding of some of the industry specific PR tactics and an opportunity to learn from award-winning charity sector campaigns.
Creating professional pod and vodcasts
Guided by experienced media professionals delegates will be introduced to a wide range of multimedia skills and learn how to put together punchy audio and video packages that really communicate. Delegates will come away from the course equipped with a range of techniques that will allow them to produce professional multimedia packages that communicate their key messages creatively and effectively.
Change communication
This thought provoking and practical session gives delegates an insight into the various change models and their implications for how best to communicate. It is intended for people with a responsibility for, or interest in communicating change messages internally. Delegates will be able to advise directors and senior managers on what needs to be done to communicate change more effectively in order to minimise resistance and disruption.
Can’t wait to find out more? Keep a look out for the brand new series of CIPR Autumn/Winter 2008 training programmes that will go ‘live’ online today at www.cipr.co.uk/workshops !
More exciting training awaits you...
Freshly Squeezed breakfast briefings and specialist masterclasses are already available for booking online at www.cipr.co.uk/fresh and www.cipr.co.uk/masterclasses respectively.
Choo-Li Tan, Training Development Officer
